It's totally worth its price.
First of all- firebase. Nothing to add there, everyone knows and uses it. Unless you spend some time with it and learn a min code, you'll need it.
Second- Playfab. Great suit for multiplayer game dev. I wasn't quite sure, for it was hard to think Firebase could be beaten. But hell it does. Every feature is a must-have for a any multiplayer toolkit (real-time DB, leaderboard, player segmentation, reward system, multiple stores...). And they are adding some quite spicy stuff in a near future.
I haven't tried AI, for I have it all already set up through events, yet sounds promising.
Process is also a nice help- it seems an advanced FSM. Not messed with its conditions yet, but guess it has some time-related and bi-relational checks to expand the basic VAR+timer+function_callback mechanics.
The Mobile suit is also very well fitting, as far as I have been able try (six Android devices from 5.something on- Huawei, Samsung and Sony, all brands with added layer of UI, yet not checked on IOS).
So, basically, if someone does not code at all and is thinking on MMORG, MOBA, RTS, or any large server multiplayer game, he'd rather be getting this. The best bet will be Firebase or Playfab 99% times. And they both need some auth rules, dependence adding, and general API set up.