Pricing: (FREE Lite Version+Paid version) VS Free ONLY

Hi guys,

I am looking for some input from the pros.

I am publishing my app soon. What pricing model and strategy should I go for?

I know I would be offering a FREE version of the game but I am wrestling with two different strategies:

Free lite version + Paid complete version VS Free complete version

What do you think would be the best option to maximise revenue?

The game comes with advertising and Iaps.

Thanks guys

I'm sure that a complete free version is better.

But you can instead make a "free-to-play" version and make additional features available as in-app purchases.

I prefer having a completely free app with ads and the option to buy a premium in-app item to get rid of the ads

It all depends on the game

I really enjoy the free lite versions as long as I don't get only a demo version. I love developers that only disable a few options that you don't miss when you start playing.

Free: if it only took you 2 afternoons of your time make it free (without ads)

If your game will be played like every day for the next weeks (Farmville, Bejeweled) free+ads will probably make you more money.

Thank you all for your input.

I will go for the FREE complete game as you all suggest.