After what seems like ripping off my own testicles, chewing on them and spitting them back into the blackberry 10 simulator I finally got my game running on it, and it runs pretty well too.
Although I haven't gone through the publishing process since when I go to https://appworld.blackberry.com/isvportal/ I get the message.
"Site Map: Maintenance
Our website is currently undergoing a scheduled maintenance to upgrade our systems in order to better serve you.
We apologize for any inconvenience and thank you for your patience."
So I will check out the publishing process and investigate building PlayBook apps when its back up. I'm not surprised that people don't develop apps for it. Nothing worked out of the box and the documentation misses big chunks which requires you to search elsewhere. Saying that it has been kind of fun in a dorky problem solving way.