marceloborghi
You need one " for defining the start/end of the string and then two "" to show a quote, so """hi""" to show "hi"
From the manual:
[quote:1416hm4x]The double-quotes are not included as part of the text, so setting a text object to show the expression "Hello" will make it show Hello, without any double-quotes. To include a double-quote in a string, use two double-quotes next to each other (""), e.g. "He said ""hi"" to me" will return He said "hi" to me.